Positive/Negative

Both of these designs are good examples of making positive and negative space visually appealing. In this design, the red circle creates emphasis and asymmetrical balance with the elephant, which grabs the initial attention of the viewer. As you follow where the elephant is looking, the viewer is then led to the presence of the mouse created by the negative space under the elephant. The way the shape of the mouse completes the shape of the elephant gives the design a sense of unity through proximity.








Similarly, the second design has images created in both the positive and negative space. However, I think it is a bit harder to differentiate which is the foreground and which is the background. Though there is emphasis on the girl due to the contrasting brighter color that surrounds her, but when you look from afar, I actually notice the blue man first. Since it is hard to tell which is positive and negative space, it proves that both positive and negative space has been effectively created. Additionally, there is a lot of unity present with the repetition of elements and colors. 

Durado, Adonis. "Capitalists Who Fear the Free Market." Society of Illustrators 54th Annual of American Illustration Jan-March 2012: 79. Editorial.

Steininger, Otto. "Insomnia." Society of Illustrators 54th Annual of American Illustration Jan-March 2012: 135. Editorial.